News

Quick updates on my work projects and personal life, with some photos sprinkled in.
    5 Free Newsletters for Content Marketing News

    August 8, 2014

      I recently had dinner with a neighbor who used to work in marketing. She...

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    3 Easy Ways to Increase Your Blog Traffic

    June 30, 2014

    Let’s not pretend running a successful company blog is easy.  It takes time, manpower and...

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    Why your company blog’s mission statement needs two parts

    June 11, 2014

    Before you create your next piece of content, ask yourself: What’s in it for me...

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    LinkedIn lowers its age limit and expands its advertising potential

    May 13, 2014

    As soon as I heard that LinkedIn had lowered its age limit to 14 in...

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    5 content marketing tips from Joe Pulizzi, the industry’s evangelist

    March 14, 2014

    Two years ago, I interviewed Joe Pulizzi, the godfather of content marketing, for a piece...

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    5 key takeaways from day 1 of the iMedia Content Summit

    March 3, 2014

    The iMedia Content Summit in Huntington Beach, California (a terrible place, really… don’t you pity...

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    Everybody’s going native: 3 media powerhouses’ native ad programs

    February 13, 2014

    So far, the 2014 advertising buzzwords remain “storytelling” and “native advertising.”  Brands need help telling...

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