Diary Update from a Writer for Hire
February 28, 2024
Hiya fans of content creation, branding, marketing strategy, naming, thought leadership… what else is it...
What I Learned Teaching College Students about Branded Content
October 26, 2023
Last Wednesday I spoke to Wesleyan University students in Dr. Rachel Besharat Mann’s Contemporary Literacy...
Spotlight on: Thought Leadership Workshops
March 23, 2023
Since launching JR Lisk, Inc. in 2014, I have “ghostwritten” more than 200 thought leadership...
A Belated Year-in-Review
March 13, 2023
Somehow it is mid-March and I am just getting to sharing an overview of my...
Branded Content Update: September and October Projects
November 2, 2022
Dear (Work) Diary, September and October were solid (minus a bout of COVID). Here is...
A Very Good Day: Guest Speaking at Wesleyan University about Branded Content
October 19, 2022
Well, this is great news. Based on feedback on last year’s presentation, Dr. Rachel Besharat...
Branded Content August Roundup
August 31, 2022
School is back in session here in Ridgefield, CT. Where did the time go? August...
What I am Writing about this Summer
July 29, 2022
One of my favorite things about my job is that I get to learn and...
The Time I Got to be a Branded Content Professor for a Day
January 7, 2022
When branded content is done right, everybody “wins”: the audience, the sponsor, and the publisher....
A Ghostwriter’s Musings on Ghostwriting
June 4, 2019
When people ask what I do for a living, I tell them I am a...
JR Lisk, Inc. Launches New Company Website
April 15, 2019
Today, JR Lisk, Inc.’s new website is officially live. I am especially excited about a...
JR Lisk Partner, River + Wolf, Ranks among Top Brand Naming Agencies Worldwide
February 13, 2019
JR Lisk, Inc. would like to congratulate our partner, River + Wolf, on making Clutch.co’s...