Sharkpreneur Podcast Appearance: From Creative Writing to Corporate Content
January 31, 2024
I am thrilled to announce that I was just a guest on Kevin Harrington’s (from...
What I Learned Teaching College Students about Branded Content
October 26, 2023
Last Wednesday I spoke to Wesleyan University students in Dr. Rachel Besharat Mann’s Contemporary Literacy...
Spotlight on: Thought Leadership Workshops
March 23, 2023
Since launching JR Lisk, Inc. in 2014, I have “ghostwritten” more than 200 thought leadership...
Branded Content Update: September and October Projects
November 2, 2022
Dear (Work) Diary, September and October were solid (minus a bout of COVID). Here is...
A Very Good Day: Guest Speaking at Wesleyan University about Branded Content
October 19, 2022
Well, this is great news. Based on feedback on last year’s presentation, Dr. Rachel Besharat...
The Time I Got to be a Branded Content Professor for a Day
January 7, 2022
When branded content is done right, everybody “wins”: the audience, the sponsor, and the publisher....