News

Quick updates on my work projects and personal life, with some photos sprinkled in.
    A Very Good Day: Guest Speaking at Wesleyan University about Branded Content

    October 19, 2022

    Well, this is great news. Based on feedback on last year’s presentation, Dr. Rachel Besharat...

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    The Time I Got to be a Branded Content Professor for a Day

    January 7, 2022

    When branded content is done right, everybody “wins”: the audience, the sponsor, and the publisher....

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