I’ve had a few discussions in which marketing professionals will muse, “Shouldn’t we just curate content?” As a professional content creator, I’m biased. Don’t you want to provide your readers with original material? Don’t you want to own the work and establish yourself as a thought leader? Don’t you want other brands to curate your […]
“We enlist Jacqueline’s help with a variety of research, thought leadership, and marketing projects. We value her writing skills, but also, her deep knowledge about digital advertising, specifically mobile and adtech. Because Jackie has ghostwritten for many leading advertising executives, she has a truly unique understanding of our industry. On a personal note, Jackie is easy and fun to work with.”
Kristiina Kansen, marketing director MoPub/Twitter, Inc.