5 key takeaways from day 1 of the iMedia Content Summit

5 key takeaways from day 1 of the iMedia Content Summit

The iMedia Content Summit in Huntington Beach, California (a terrible place, really… don’t you pity the attendees?) features speakers from leading brands, publishers and agencies.  A few notable takeaways from the event so far include: 1.  Effective content is emotional.  Brands know their stories need to be engaging and relevant, but they often forget about […]