Confessions of a Ghostwriter
July 26, 2016
Lately, I’ve been doing a lot of ghostwriting. I pen thought leadership pieces for execs,...
A Look Ahead, a Look Back: Content Marketing Trends and Predictions
January 14, 2016
2015’s word of the year? Content marketing. If you don’t believe me, ask the Association...
6 Company Blogs That Inspire Us
September 28, 2015
When our clients ask about company blogging best practice, we direct them to the sites...
What’s the Deal with Live Streaming?
June 30, 2015
Live streaming is the process of delivering content live to an end-user over the internet....
Digital Ad fraud: What’s The Deal with Bots?
February 5, 2015
This past December, the Association of National Advertisers and White Ops, Inc. released a 50-plus...
Content Roundup: 2015 Marketing Trends and Predictions
December 16, 2014
Gosh, do I love the holidays. I love the decorations, the cheer, the excuse for...
Content Roundup: What’s New in Native Advertising
October 28, 2014
Native advertising is the marketing technique of creating content that looks and feels like the...