Q&A with Jon Cook, Global CEO of VML

The merger of WPP's VMLY&R and Wunderman Thompson is one of many examples of agency consolidation. On behalf of ANA, I interviewed Jon Cook, global CEO of the newly-formed VML about the impetus for the mega-merger, the story behind the company name, and whether the ad industry should be bracing for continued consolidation.

Cook and his team were a breeze to work with and refreshingly forthright. Thanks for the talk, Jon, and thanks for the opportunity, ANA.

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