Reflecting on 2020: Brief Musings + Infographic
It is hard to process what we lived through last year, and the hard stuff isn’t over. We are still in the throes of a global pandemic and a long overdue reckoning with racial injustice. We are still reeling from the violence that erupted at the U.S. Capital–a frightful attack that represents the culmination of […]
Support the Spread of Reliable Information about COVID-19
COVID-19 affects communities around the world–but many places do not have access to reliable information about the disease. VDX.tv, a JR Lisk, Inc. client, has launched an important initiative to support the spread of reliable information about COVID-19. VDX.tv creates video-driven experiences that help brands connect with relevant consumers. Now, it is using this same […]
Why Now Is a Good Time to be “a Little Guy (GAL!)”
I have been noticing a trend. When brands are contacting me for help with their content marketing or PR and thought leadership strategies, a growing number are sharing that they are parting ways with large agencies. Instead, they are assembling their own teams of independent contractors or boutique firm owners like me–people who have the […]
A Behind-the-Scenes Look at What Is Basically the World’s Best Project
For the second year running, I had the pleasure of attending and covering the Inc. 5000 conference for the Inc. Media Content Strategies team. This three-day event is the perfect mixture of education and celebration. The founders behind some of the fastest-growing private companies in America get together to share successes and failures, applaud one […]
A Ghostwriter’s Musings on Ghostwriting
When people ask what I do for a living, I tell them I am a writer and marketing strategist. If they ask me to drill down, I rattle off the types of projects I work on. When I get to “ghostwriting,” people tend to stop me. “Who do you ghostwrite for?” “Do you like it?” […]
JR Lisk, Inc. Launches New Company Website
Today, JR Lisk, Inc.’s new website is officially live. I am especially excited about a few things: – I got to work with graphic designer and web developer Mariel Fitzgerald. Mariel and I used to work together at Mediaplanet. The collaboration was like riding a bike. I hope to work with Mariel on many more […]
JR Lisk Partner, River + Wolf, Ranks among Top Brand Naming Agencies Worldwide
JR Lisk, Inc. would like to congratulate our partner, River + Wolf, on making Clutch.co’s list of top brand naming agencies for the second year in a row. River + Wolf Founder and Chief Creative Margaret Wolfson credits the achievement to her deep experience in the space, and the talent and work ethic of her […]
Aicumen Adds Jacqueline Lisk to Its Technology Board
Aicumen, a leading AI and blockchain technoplogy company, welcomes Jacqueline Lisk, founder of JR Lisk, Inc., a content creation and strategy agency, to its Technology Board. Lisk will serve as a Marketing Strategy Advisor, assisting Aicumen with brand messaging and the roll-out of new digital assets, including an updated company website. Aicumen helps entrepreneurs and […]
We Earned Our Editor Credit on Amazon
Last spring, JR Lisk helped Brian Jones, founder of Nuts & Bolts of PR, create a PR workbook that teaches people how to take PR into their own hands. Brian had so many tips, tricks, and success stories to share—he needed help organizing his insights and presenting them in the most useful way possible. Brian […]
My Inc. 5000 Conference & Gala Photo Diary
This October, I attended the Inc. 5000 Conference & Gala for the first time. The event is a celebration of the nation’s fastest-growing companies. The three-day conference was packed with educational talks and panels aimed at helping entrepreneurs scale their companies and navigate common “growing pains.” For nearly five years, I have been a part […]
